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By no means is it a misconception that social media has invaded the business world. With new technology always on the horizon, the digital marketing space is finding its niche in social media. Businesses today are not only creating accounts on social platforms, but they’re actively using them to[...]

Since forever, Google’s primary search index was from a desktop’s view of a website. After all, that’s where the majority of searches were coming from. But now, as more users across the globe access Google from their phones, Google is shifting its algorithmic gears. The new shift is called[...]

I know, I know: who would have thought that Instagram would ever be used for business? A few years back, probably no one. But now, business is booming on the ‘gram. And it’s no wonder: over 1.5 million businesses worldwide already tell their stories at the center of visual discovery.